MENA IS A LUCRATIVE MARKET
MENA region’s geographic position and its abundant natural resources have given it immense strategic importance which made it on the Global Manufacturing Competitive Index (GMCI), affirming the region’s forecasted growth as an emerging economy offers superior long-term growth prospects compared with other emerging markets and mature market players ranking it as the Must-Enter market.
MENA has one of the highest overall purchasing powers, thanks to its rapid growth in population of more than 500 million people, with over than one third of them between 15 and 24 years old.
MENA’s printing and packaging industries are at its beginning stages and trying to uplift its productivity , with key players investing in upgrading facilities, developing technologies and capturing market share.
Egypt – The Regional Business Center
Egypt’s central location in the north east corner of Africa, between the major three continents of the world Africa, Asia and Europe provides an excellent access point to their markets for any investor who wishes to tap this region.
With both the MENA an Africa, Egypt acts as a bridge between East and West, North and South which qualify Egypt to be the perfect location for placing a regional office that covers the entire area.
The outlook for Egypt is positive, with 105 million inhabitants, the country is the most populated of the MENA Region. The capital city Cairo comprises about 19 million inhabitants, making it the center of the largest metropolitan area in Africa and the Arab countries, as well as the tenth-largest urban area in the world. This means opportunities for the packaging industry.
MENA & Egypt are ready for business as never before and seek professional support to improve their capabilities and raise the living standards of their population.